Designers Blog

Artisan Talent’s designers blog offers a captivating look at the freelance creative and digital marketing industries—with blogs written by insiders who know the business.

The Top Video Marketing Trends of 2013

12/22/2013

Video Marketing Trends

Recent video marketing trends indicate there will be a continuing demand for creative web video production for years to come. The time is right for freelancers pursuing videographer careers to take advantage of many excellent creative opportunities available. Getting started is actually not much of a problem, because inexpensive videos can readily be produced.

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Mobile's Big Impact on Cyber Monday

12/18/2013

With big box retailers scratching their heads in confusion at the disappointing numbers displayed in 2013 for the biggest shopping day of the season, Black Friday, online businesses are popping champagne for the overwhelming success of Cyber Monday. Setting a new one-day record for online shopping, internet marketers reported an overall 20 percent increase in business from the previous year.

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Heads Up: Microsoft Changes Bing Ad Requirements

12/12/2013

Microsoft Changes Bing Ad Requirements

Bing Ad is Microsoft’s very own internet marketing service, providing pay per click (PPC) advertising opportunities for online businesses across two of the world’s biggest search engines: Bing and Yahoo.

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Should You Choose Bing Over Google for Paid Advertising?

12/11/2013

Should You Choose Bing Over Google for Paid Advertising?

The decision to move to paid advertising online is part of many new creative marketing plans. Naturally, this is a competitive area for ad providers. Currently, the top contenders are Google and Bing, so your main choice is which one to choose for your paid advertising.

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5 Smart Facebook Marketing Ploys You May Not Have Tried

12/10/2013

Smart Facebook Marketing Ploys

For many entrepreneurs and freelancers, Facebook marketing begins with establishing a simple Page, and possibly buying a few ads or “sponsored stories.” Facebook, however, is continually rolling out new products for its business users, and keeping your brand at the cutting edge means that you should pay attention to these as they emerge.

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How Yahoo's Video Search Alerts Can Help Brand Visibility

12/09/2013

Video Search alerts

If you’ve never seriously considered internet video marketing to help boost your brand’s online visibility, now’s the time to start. Recent improvements to Yahoo search alerts are driving home the point that web video production isn’t just a good way to entertain your existing customers and recruit those yet to buy – it’s also an incredibly effective and easy way to get discovered.

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Change in Google Maps Impacts SEO Marketing

12/05/2013

Just when you think you have SEO marketing down pat, along comes Google to mix things up again. Of course, if you expect that Google (or any of the other search engines out there) will ever stop evolving, you’ve got another thing coming. Tweaks, adjustments, and the introduction of entirely new algorithms and UIs will always be part and parcel of living in an online environment that’s constantly in flux.

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Blog Smarter, Not Harder

12/05/2013

Ever feel like you’re banging your head against the wall when it comes to blogging? You’re not alone. Blogging can be a rewarding experience, but it can quickly become a headache if you’re doing the wrong things. Always remember to blog smarter and not harder.

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Adapting to the Mobile Retail Age

12/03/2013

Since the proliferation of smart phones, mobile retail has been on the rise, and it has only grown as the field of mobile devices has expanded into smarter MP3 players, ereaders and tablets. In June 2013, interaction with online retailers on mobile devices overtook interaction with online retailers on laptop and desktop computers for the first time, according to digital analytics company comScore, as reported by Internet Retailer, which means even those consumers who may not make purchases through a mobile device expect a mobile-friendly experience.

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The Power of the PDF

12/01/2013

PDF, or Portable Document Format, is one of the most popular means of publishing and submitting resumes and samples. It protects your documents from editing, so you can be sure that potential employers, clients, and contacts see them the way that you intended.

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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