Monetizing mobile apps is a great way for mobile developers to gain a good revenue stream as well as a potential source of funding for future products. Unfortunately, many developers often find themselves in the dark when it comes to effectively optimizing their apps for mobile advertising.
Video Marketing Strategy
Whether you’ve dipped your big toe in the video marketing waters or dove in headfirst, to remain competitive in today’s global environment, businesses can’t ignore the benefits of a sound video marketing strategy. According to the Pew Research Internet Project , the number of adult individuals who download or view online videos continues to rise. In 2009, 69 percent of adult internet users watched or downloaded online videos compared to 78 percent in mid-2013. While video sharing sites, such as YouTube and Vimeo, play a significant role in this increase, educational videos have been growing in popularity among video viewers.
There are three kinds of content curators in the world: those who do it poorly, those who do okay at it, and those who blow everyone else out of the water with their awesomeness. Needless to say, you want to belong to the latter camp. But getting there’s no cakewalk. In order to gain the mojo necessary to become a content curation Jedi, you’ve got to develop the kinds of habits shared by those who do it best. Here’s a primer to achieving mastery in the art of curated content.
It’s happening. Content marketing, that long nurtured and oft-decried “magic bullet” of online marketing, is finally coming of age – moving from the diapers of infancy straight into the pull-ups of toddlerhood so fast, it’ll be asking to borrow the car keys before we know it. With such growth spurts in obvious evidence, brands are eager to know what the next couple of years hold in store for this rapidly developing marketing tool. Here's a snapshot of how it's most likely to evolve.
Unless you’re a Goslingite – that name given to individuals, both male and female, who worship the ground Hollywood actor Ryan Gosling walks on – you’ve probably never had occasion to wonder how his existence could teach you invaluable lessons on how to run your business. But as it turns out, there’s a lot to learn from one journalist’s observations on Gosling, marketing, and the importance of story.
Social Media Names
If clients or potential clients are having difficulty finding you on a social network like Twitter, or trouble recalling your username, survey says you need a new name. While being social has become almost mandatory for businesses, it makes little difference to join the party if other revelers can’t find you.
Everyone dreads the interview process. It's nerve racking and brings out new levels of anxiety and stress. You have to impress someone with years of work you have done while telling them that you are right for their company, all in a short period of time. Interviews can make or break whether you get your dream job and it is extremely critical that you learn how to master the interview with confidence and grace.
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