Designers Blog

Artisan Talent’s designers blog offers a captivating look at the freelance creative and digital marketing industries—with blogs written by insiders who know the business.

Guest Blog: 3 Tips for Hiring a Business Coach

03/23/2017

 

If you’re keeping tabs on trends in marketing, you’re probably seeing the word “authenticity” coming up more often than in years past. Customer Think lists “Striving for Authenticity” as a 2017 marketing trend to watch. There’s even a Small Biz Trends article titled, “Small Business Marketing Should Focus on Authenticity.”

Increasingly, business leaders and the creatives they hire are experimenting with ways to be authentic through and across all their marketing channels – social media, website, email, paid advertising, videos, print literature, and so forth. It takes time and effort to define your authentic voice and translate that voice into images, words, and sounds that connect with your customers.

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Hey Siri: How Do I Hire an AI Specialist?

03/14/2017

Your computer just got smarter than you are. Artificial intelligence (AI) is the next big step in the continuing rise of the machines. Today, AI happens when coded algorithms foster machine learning that understands and responds to a conversation. Tomorrow, who knows?

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Sad Stats: Why You Should Take Your Vacation Days

03/07/2017

Take Two Vacation Days and DON’T Call Me in the Morning – Here's Why You Should Use Your PTO.

Do you know the one thing that American workers are really bad at? Taking time off. It’s an epidemic. What’s going on out there?

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Artisan Talent Wins Best of Staffing® 2017

02/28/2017

We are thrilled to announce we have won Inavero's Best of Staffing® awards in both categories, Client and Talent Satisfaction, for the fourth year in a row!!!

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Creative Ways to Celebrate Valentine's Day at Work

02/09/2017

If you heart your coworkers, let them know it. Not in a stalker kind of way – no HR policy violations, please. But February brings Valentine’s Day, which is a great opportunity to show your work colleagues your appreciation.

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How to Make Your Job Postings Mobile Friendly

01/31/2017

 

According to Glassdoor, 89% of applicants look for employment on their phone.

It’s a sign of the times -- mobile recruiting is one of the best ways to reach applicants in any field. How candidates view your job posting and the ease in which they apply are important factors to consider when you’re trying to reach an audience via a mobile device. While this phenomenon isn’t new, many HR departments still have an unwieldy application process that isn’t mobile friendly. How can human resource departments adapt their application process to this “new” venue?

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What is a Net Promoter Score (And Why Does It Matter)?

01/30/2017

What is a "Net Promoter Score?"

Simply put: a "Net Promoter Score®" is the up and coming way to tell who's hot and who's not. Inavero, a satisfaction survey company, says: "a Net Promoter Score (NPS®) is a simple metric based on a question that asks how likely a person is to recommend a company to a friend or colleague using a numeric scale of 0-10, ten being extremely likely and zero being not at all likely."

The concept was created by Fred Reichheld and Bain & Company and introduced in 2003 in Fred's Harvard Business Review article “The One Number You Need to Grow”.

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How to Hire a Front End Developer

01/24/2017

Front End Developers (FEDs) create computer code at the front end of software. They are partial Designers, spending lots of time testing the various features of a website or phone app.

They research competitors and try to stay on top of innovative programming techniques and they should constantly change their approach as the world of technology evolves in order to stay on top of the best interface designs.

Need to know how to hire your very own FED? Read on!

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Secrets the Pros Know About App Building

01/19/2017

Most new businesses fail. So do a lot of apps. Why? It’s not just about having a cool idea – the steps you take (or don’t take) to go to market are crucial to your success or failure.

We spoke with a software engineering firm, who shared some secrets for the process of building an app. Turns out the idea is key, but the steps that follow are even more important to your new product launch.

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The #1 Way to Tell if a Candidate is a Good Culture Fit

01/03/2017

Why has there been so much emphasis on making sure employees are a perfect “fit” with your company’s culture lately? Because culture fit is that important. If an employee doesn’t mesh with the “why” of your business, they won’t be a successful match.

How can you tell if a potential job candidate will be a good culture fit? What is the #1 way to tell if a candidate is a good culture fit for your business?

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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For the third year in a row Artisan wins both Inavero staffing industry awards, putting us in the nation's top 2% - thanks to you!