Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

How to Connect with Potential Customers by Marketing through Emotion

Posted by Artisan on Aug 27, 2013 6:00:00 PM

Marketing Through Emotion

Old-school, hard-sell ad strategies are over. People have become jaded toward obvious marketing ploys and are likely to ignore or delete blatant ad and marketing blasts. The new game in town is marketing through emotion. This type of strategy refrains from hitting people over the head and instead speaks to them through their hearts.

Read More

How to Tell if Your Content Curation Efforts Are Working

Posted by Artisan on Aug 26, 2013 6:00:00 PM

Content Curation

Many freelance writing jobs online require that you use curated content or create new content to use in curation efforts for a client. The client will want to see results, and that this means somewhere in the accountability chain, there must be a way to tell if your content creation efforts are working.

Read More

What You Can Learn From the Epic Social Media Meltdowns of Others

Posted by Artisan on Aug 25, 2013 6:00:00 PM

Socisl Media Meltdowns

Social media for small business can help drive customers your way – or it can help drive them far away, depending on how you handle it. While one adage says that all publicity is good publicity, you may be wont to argue that one when you check out what happened to a Scottsdale, Arizona, eatery called Amy’s Baking Kitchen.

Read More

Sharing vs. Stealing and Other Helpful Curated Content Tips

Posted by Artisan on Aug 22, 2013 6:00:00 PM

Curated Content Tips

It would be nice if there were simple formulas to differentiate between appropriate sharing and outright stealing of content. However, in a networked environment wherein people spend a good amount of time talking about interesting things that they’ve come across, the distinction between what you do and do not have the right to use is somewhat blurred.

Read More

The 5 Essentials of Every Website Front Page

Posted by Artisan on Aug 21, 2013 6:00:00 PM

When making critical decisions about your website front page, keep in mind that most website visitors have the attention span of sugared up squirrels. According to Google engineer Arvind Jain, they only give websites the blink of an eye to give them what they’re looking for before moving on.

Read More

How to Promote Your Company on Pinterest

Posted by Artisan on Aug 20, 2013 6:00:00 PM

Promote Your Company on Pinterest

You may have Facebook, Twitter and LinkedIn down pat, but if you’re missing out on Pinterest you may be missing out on a slew of potential customers. Pinterest has expanded to include business accounts and business pages. You can set up a new account or convert your personal account into a business one, which gives you added features such as highlighting and linking to your company website.

Read More

What Instagram Can Teach You about Creating a Quick, Reliable App

Posted by Artisan on Aug 19, 2013 6:00:00 PM

Creating a Quick, Reliable App

Most mobile developers and anyone considering web design careers could learn a few things from Instagram. They went from zero to a $1 billion valuation and sale in just two years. We're going to break down and review a presentation Instagram co-creator Mike Krieger gave that included some of the secrets they depended on to make an interesting quick, reliable app.

Read More

Strategic Money Saving Tips for Freelancers

Posted by Artisan on Aug 18, 2013 6:00:00 PM

Money Saving Tips For Freelancers

Freelancers and others who work at home should get and take self employment advice seriously if they want to be successful and save money. Much valuable advice has been learned by others the hard way, burned and learned. Those who have careers in freelance graphic design or other artistic endeavors can avoid many roadblocks and pitfalls of self employment by merely using the free advice offered by fellow talent.

Read More

Yahoo's Insatiable Appetite Bites Again, Buys Mobile App Qwiki

Posted by Artisan on Aug 15, 2013 6:00:00 PM

Yahho Buys Mobile App Qwiki

Eager not to be swept aside by the raging storm known as the mobile revolution, Yahoo has purchased yet another startupQwiki Inc., which is one of the most highly rated iPhone mobile apps that turns users’ photos into sharable short movies. Although details of the acquisition weren’t officially disclosed, it’s estimated that the buyout was worth around $50 million, as originally reported by AllThingsD.

Read More

Yahoo Merges Twitter Stream to Search Engine Results

Posted by Artisan on Aug 14, 2013 6:00:00 PM

Merging twitter Stream to Search Engine Results

Apparently, Yahoo isn’t done trying to reinvent itself. The premier search engine and free email provider of yesteryear has more recently been making headlines by indulging in a shopping spree of epic proportions, buying out Tumblr for $1.1 billion and Qwiki for a rumored $50 million, even making an unsuccessful power grab for Hulu. Yahoo is now doing something that a lot of people are hailing as an extremely smart move: incorporating Twitter content into its news stream.

Read More

How to Haul in Business with Promoted Facebook Posts and Tweets

Posted by Artisan on Aug 13, 2013 6:00:00 PM

When Facebook and Twitter sneaked the first promoted posts and tweets into their feeds, they were met with derision by some and skepticism by others. Yet promoted posts, which stay at the top of the page in spite of incoming traffic from other posts, have been surprisingly successful at generating clicks.

Read More

Body Language Tips for Job Seekers

Posted by Artisan on Aug 11, 2013 7:00:00 PM

Body Language Tips

Whether you’re looking for a job of just hoping to spread the word about your business or your brand, your body language can make an enormous difference in the level of success you achieve.

Read More

When Viral Video Bites Back - Golden Corral's PR Nightmare

Posted by Artisan on Aug 8, 2013 6:00:00 PM

Golden Corral's PR Nightmare

Public relations crises are nothing new, but all-you-can-eat food chain Golden Corral’s latest PR nightmare seems to have upped the ante on the blowback that can occur when the wrong kinds of videos go viral.

Read More

Facebook's Graph Search Set to Improve Brand Discovery

Posted by Artisan on Aug 7, 2013 6:00:00 PM

Improve Brand Discovery

Whenever Facebook decides to make big changes, it’s usually to the chagrin of users who are perfectly happy with things the way they are. Alas, change is a constant when it comes to social networks, where the rule of the cyber-jungle seems to be that if you stand still too long, you’ll be eclipsed by the next big thing. In its bid to retain its crown as the most frequently used and heavily populated social media platform in the world, Facebook has unveiled its long awaited Graph Search in order to improve brand discovery.

Read More

How to Crowdsource Your Way to a High Quality Video

Posted by Artisan on Aug 7, 2013 11:29:57 AM

High Quality Video

As the wisdom of crowds grows and web video production budgets demand more for less, people considering videographer careers are learning how to maximize value and minimize costs by leaning on the skills of the online community. Brands have been crowdsourcing for years, and it's possible for you to do the same thing. The requirements for entry into the world of high quality video production are now more accessible and affordable than ever; it's possible to get high quality video from a crowdsourced effort.

Read More

5 Tech Tips: Finding a Job Fast

Posted by Artisan on Aug 7, 2013 11:29:45 AM

Read More

10 Terms UI Designers Use

Posted by Artisan on Aug 6, 2013 6:00:00 PM

A user interface designer often gathers requirements directly from users, which may involve the use of specialized terms. Customers who hire a web designer will therefore need to know the general meaning of these terms in order to communicate effectively. Entrepreneur discusses 10 terms UI designers use routinely to describe this process.

Read More

Reddit Deep Dive: 5 Great Subreddits for Designers

Posted by Artisan on Aug 5, 2013 6:00:00 PM

Subreddits For Designers

Reddit is a thriving social networking community that contains all kinds of resources for designers and anyone interested in a graphic design career. Here are five smaller communities within the main site, called "subreddits," that anyone interested in design should check out.

Read More

From Pencils to Pixels: How Print Designers Can Go Digital

Posted by Artisan on Aug 4, 2013 6:00:00 PM

Should I Go Digital?

The world of professional design has undergone some radical changes in just the last ten years. Due to the continued growth of the internet and the explosion in popularity of social media sites, businesses have become dependent on experienced design professionals to help them leverage the immense exposure that can come as a result of a well crafted web presence. If you are a traditional print designer, does this mean you’re destined to dinosaur status? Not at all. Especially not if you take the steps necessary to transition your skills into the world of digital design.

Read More

Pinterest's Brand New Analytics Tool Could Mean $ for Your Brand

Posted by Artisan on Aug 1, 2013 7:00:00 PM

Pintrest's New Analytics Tool

Pinterest, which was launched in 2005 to huge acclaim as a fun social networking platform, has morphed into one of the most potentially lucrative brand promoting services on the internet. Now it's analytics tool makes it even more powerful. Who would have seen that one coming?

Read More

At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

Subscribe to Email Updates