Blog

Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

Copyeditor vs. Copywriter: What’s the Difference?

Posted by Robin Walters on May 22, 2018 12:01:00 PM

All Writers are not created equal. Not only are there differences in skill sets, there are also different kinds of copy that need to be written and edited. It’s true that finding a good writer is hard, but trust us, finding a good editor is also tough. While writing copy is an art (and a science for technical writers), editing is all about the science of grammar, sentence structure, and the weight and meaning of the content.

Copyeditors are both similar to and different from Copywriters. In fact, you can’t have strong copy without both a Copywriter and a Copyeditor. (Also, a Proofreader.)

This article will clear up any confusion you might have about these jobs.

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Guest Blog: How to Write An Effective Freelance Job Post

Posted by Artisan on May 10, 2018 12:01:00 PM

Freelancers are a great resource to tap, because they're skilled in their field and will get the job done without requiring you to hire a full-time employee. However, working with freelancers, whether remote or onsite, can create many recruitment challenges that you’re going to need to overcome.

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Technology and Recruiting in 2018

Posted by Robin Walters on May 8, 2018 11:00:00 AM

If you’re a Recruiter, this economy sucks.

That’s because the U.S. unemployed labor market is down to around 4%. To put it another way, just about everyone that’s employable is already working. That means recruiting for talent has gotten a lot harder. It’s a white-knuckle economy for even the most seasoned, well-networked Recruiter.

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Guest Blog: Why Jack Welch's 10% Rule is 100% Ridiculous

Posted by Robin Walters on Apr 24, 2018 12:00:00 PM

I started my sales career in telecommunications. Each December, for the six years I was in that industry, my telecom employer would lay off the bottom 20% of its underperforming sales team. No discussions, just, boom, you’re not making the numbers — and then you’re on the dole. After a few years of watching this, I stopped learning the names of the new sales reps until I knew they could survive this cutthroat practice.

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The Rise of the Human-Centered Search Process

Posted by Robin Walters on Apr 17, 2018 12:00:00 PM

 

It’s time for human resources to get a makeover. There’s plenty of evidence now that outdated employee performance ranking systems and punitive evaluative processes destroy corporate morale.

The application process is getting cleaner and more mobile-friendly and Recruiters are seeking new ways to attract talent beyond advertising. A 4% unemployment rate has forced employers to rethink how they keep employees on the job longer. 

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Top Signs My Business Should Use a Talent Agency

Posted by Robin Walters on Mar 20, 2018 12:00:00 PM

 

The American economy continues to be on the upswing. Normally, this would be good news. Today, it’s news that could make any Human Resources Manager fall down in a dead faint. Here’s why.

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Employee Engagement: How to Keep Amazing Talent and Reduce Turnover

Posted by Artisan on Mar 8, 2018 12:00:00 PM

Once you've hired the best talent in the industry, you're immediately faced with an equally enormous task: keeping them satisfied.

Employee engagement and retention — especially for those who rank among the most skilled and experienced — is no trivial task. Much like a personal relationship, employee retention requires continuous engagement, solid communication, and hard work.

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Freelance or Full-Time Employee: What's right for your business?

Posted by Kirsten Agnello-Dean on Mar 6, 2018 11:00:00 AM

Need to hire some help? Not sure if you want to hire full-time or freelance employees?

Outsourcing certain jobs can save money and cut down on employee expenses, but it can also limit what can be done to the task for which you've contracted. 

So which one do you choose?

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What Best of Staffing Award Winners Do Differently

Posted by Kirsten Agnello-Dean on Mar 1, 2018 12:00:00 PM

We're proud and honored to announce we won Inavero's Best of Staffing® Awards in both Talent Satisfaction and Client Satisfaction again this year. 2018 marks the 5th year in a row for winning both categories...which makes us diamond award winners! 💎

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The Pros and Cons of Hiring Project-Based Creative Talent

Posted by Robin Walters on Feb 13, 2018 11:00:00 AM

Blame the internet.

Freelancing continues to be the biggest disrupter of the traditional work environment since Eli Whitney’s cotton gin. It’s unclear whether the chicken or the egg came first, though. Did employers get a twinkle in their eyes about the money they’d save on benefits if they hired by project?

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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