Blog

Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

How to Make Your Business Explode with Reddit

Posted by Artisan on May 30, 2013 6:00:00 PM

Make Your Business Explode with Reddit

Reddit, the hugely popular social news and entertainment platform, had nearly 70 million unique visitors during the month of April 2013. This is a lot of eyeballs and a lot of people sharing, discussing, and voting on curated content . While many people turn to Reddit for fun, it can be quite helpful in growing your business, if you know what you're doing.

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Writing for Yourself and Other Common Mistakes Made by Professional Writers

Posted by Artisan on May 29, 2013 6:00:00 PM

Common Mistakes Made by Professional Writers

No matter how much your second grade teacher loved your short story about penguins, you may want to review top mistakes professional writers make before you take your writing online where anyone can find it. Whether you’re starting a new blog, a new career or landed one of those lucrative jobs in copywriting, reviewing the errors of others helps to ensure you will not make them yourself.

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Be Creative and Score a High Profile Internship

Posted by Artisan on May 28, 2013 6:00:00 PM

Be Creative and Score a High Profile Internship

Before you have real job experience to put on your resume, you need real job experience to put on your resume. This catch-22 has been around for decades, forcing recent grads to take any position they can get at a company to try to work their way up the ladder. At many companies, internships serve as the bottom rung of that ladder, giving both employer and candidate an opportunity to feel each other out, and providing early-career employees a chance to learn and gain valuable experience.

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The Rise of the Social Media Interview and How to Nail It

Posted by Artisan on May 27, 2013 6:00:00 PM

The Rise of the Social Media Interview

There have been thousands of books written on the subject of how to effectively interview for a job. At some point, you would expect that all that could have possibly been said about acing a job interview has been said – right? Wrong. For in a world where social media continues to shape our existence far beyond anything that Mark Zuckerberg could ever have imagined, something new has evolved. That something is: the social media interview.

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Tumblr Mobile Goes Commercial, Opening Up a New Market

Posted by Artisan on May 22, 2013 7:00:00 PM

Tumblr Mobile Goes Commercial

It has a dedicated user base that's steadily grown. After years of poor SEO, it now gets much better ranking in Google. And now that it's been acquired by Yahoo for over a billion bucks, Tumblr is ready for prime time. And it's going to change.

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Taking New Routes to Curated Content

Posted by Artisan on May 22, 2013 6:00:00 PM

Taking New Routes to Curated Content

In digital lingo, curating is the process of finding content on a particular topic and compiling it in a single space. Good content curation makes it easy for readers to get an overview of the latest, most interesting news on a subject they want to know about. While many sites (from Brainpickings to our own Facebook page) have become popular sources for curated content, there are a few places curators often neglect to look.

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The Benefits of a Mobile First Design

Posted by Artisan on May 22, 2013 10:00:00 AM

The Benefits of a Mobile First Design

The world is undergoing a major shift in the way it experiences the web. Every UI designer needs to know that with more than 1.2 billion people using the web from mobile devices (check these amazing stats), “Mobile First Design” is not the wave of the future - it’s happening.

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Facebook Offering Up New Developer Tools

Posted by Artisan on May 21, 2013 6:00:00 PM

Facebook Offering Up New Developer Tools

Facebook has taken another giant leap forward in its quest to become the all-in-one, one stop shop for everybody’s internet needs. It’s also decided to take important steps toward making the lives of application developers that much easier by offering up new developer tools. Recently, the social networking behemoth unveiled what it’s calling “the next evolution of Facebook Platform for mobile.” These changes come as welcome relief for developers who have been clamoring for a more streamlined approach to integration. It also signals a growing trend toward the overall improvement of the mobile experience.

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Mobile Sales to Reach 25 Percent in 2017

Posted by Artisan on May 20, 2013 6:00:00 PM

Mobile Sales to reach 25%

Businesses riding the fence or dragging their feet about investing in a mobile redesigns of their websites now have one more huge reason to take the leap. According to a recent study that takes a look into the future of mobile marketing, the next four years are expected to see explosive expansion of business in the mobile sales (retail) arena. By 2017, it’s predicted that 25 percent – or a full quarter – of all online retail transactions that occur in the United States will be processed on mobile devices.

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3 Big-Time Hiring Time-Wasters (And How To Save Yourself)

Posted by Artisan on May 19, 2013 6:00:00 PM

3 Big-Time Hiring Time-Wasters

When you're ready to hire a web designer, taking the time to prepare properly can save you considerable time and effort; no one wants to waste time sorting through unqualified job applicants for the best designers.

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Great Opportunity for a Chicago-area Digital Denizen

Posted by Artisan on May 17, 2013 12:15:34 PM

Great Opportunity for a Chicago-area Digital Denizen

Do you have a wide array of digital experience, including:

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Brand Journalism Being Embraced by a Growing Number of Business

Posted by Artisan on May 16, 2013 6:00:00 PM

Brand Journalism Being Embraced

In your quest to leverage the power of the internet to your company’s advantage, you may have encountered the phrase “brand journalism.” But do you know what it means? More importantly, do you know how to make it work for you?

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Build Better Blog Traffic: Tips for Breathing New Life into Old Blog Posts

Posted by Artisan on May 14, 2013 6:00:00 PM

Build Better Blog Traffic

Remember that fantastic series of blog posts you wrote a year ago? If you’ve been blogging for awhile, you know that those old posts, great as they are, may not be getting the attention they deserve. How do you build better Blog Traffic?

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Making Website Images More Informative

Posted by Artisan on May 13, 2013 6:00:33 PM

Making Website Images More Informative

Internet users are notorious for doing more skimming than reading, so the images on your site may be your only chance to hook readers and make your point. Keep users interested by using website images that are engaging and informative.

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The Pros and Cons of Fixed Header Bars

Posted by Artisan on May 12, 2013 6:00:32 PM

The Pros and Cons of Fixed Header Bars

Increasingly, online advertisers face the challenges of remaining visible, relevant, and engaging. Those just beginning their web design careers and seasoned veterans alike are always on the lookout for trends and advancements that can help their clients stand out.

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The Beauty of Simplicity: How Keeping Your Website Design Clean Could Do Wonders for Business

Posted by Artisan on May 9, 2013 6:00:31 PM

What is Clean Design?

Designing with simplicity can bring beauty and efficiency to a business. Designing in a clean style is a challenge pursued by artists, architects and engineers universally. A clean design is elegant, utilitarian and functional. It can lead to comprehensibility and fluidity that can fuel a highly efficient and useable business function. Designing with clarity requires understanding, vision and skill. It’s both challenging and worth it.

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Giving Your Site the Magazine Touch

Posted by Artisan on May 8, 2013 6:00:30 PM

Giving Your Site the Magazine Touch

The website has largely replaced the magazine. Not many of us are as willing to spend five, seven, or even two dollars on some glossy print that's half ads just to read some of the same editorials and articles that we can find online for free.

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Straight Talk: Why It's Better to Talk to Your Online Customers Than Sell to Them

Posted by Artisan on May 7, 2013 6:00:27 PM

Talk to Your Online Customers

A professional web design company owner knows that there are tricks of the trade in every business, including marketing. Naturally, they want to have a full bag of those tricks to offer their clients. If you have a freelance web designer job at such a company, you must stay on top of recent online trends that relate to communication and purchasing decisions.

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Making Curated Content Personal

Posted by Artisan on May 6, 2013 6:00:26 PM

Making Curated Content Personal

If you have decided that making curated content personal is something to feature on your client’s website or your own website, it is important that you go on to this next step full force. Many freelance writing jobs online will ask for a design that includes curated content. This is a great idea, but it is not the best solution to just plunk it down on the website without some attempt to personalize it to the new website.

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Twitter Tips for the First Time Tweeter

Posted by Artisan on May 5, 2013 6:00:25 PM

Twitter Tips for the First Time Tweeter

The second worst mistake that you can make on Twitter is to say something broadly offensive long after you've already built a strong following. The worst is to be boring from the outset.

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The Importance of CTAs in Internet Marketing

Posted by Artisan on May 1, 2013 6:00:35 PM

CTAs in Internet Marketing

Calls to action (CTAs) are items on a website that prompts a user to perform some action. It is typically a text or graphic that invites users to click a button which takes them down a conversion funnel for the purpose of making a sale. CTAs are an essential part of freelance marketing opportunities because they actively attempt to convert a user into a sales lead with the eventual purpose of converting them into a customer.

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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