Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

Mobile Social and the Big Boom

Posted by Artisan on Jan 30, 2014 6:00:00 PM

Mobile Social

It may seem to some that social media use has exploded in popularity overnight, but there’s evidence it’s actually been happening for quite a long time.

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Cashing In on M-Commerce

Posted by Artisan on Jan 29, 2014 6:00:00 PM

M-commerce is the term that describes the act of using a smart phone or tablet to make purchases online. A recent infographic shows us that mobile commerce is growing at an unprecedented rate, surpassing e-commerce growth by a rate of 200 percent and creating an online environment where mobile sales and mobile applications marketing are bursting with possibilities.

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Web Design and Parallax Scrolling

Posted by Artisan on Jan 28, 2014 6:00:00 PM

Parallax scrolling is one of the most popular of all current web design trends. It’s a unique scrolling method used by designers to give a website the appearance of added depth by having background images move slower than images or text in the foreground. Here’s an example of a website that makes great use of parallax scrolling to deliver an experience that’s almost three dimensional in appearance.

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Web Designers: 5 Signs Your Days are Numbered

Posted by Artisan on Jan 27, 2014 6:00:00 PM

Whether you work for a professional web design company or as a freelancer, your job security as a website designer depends on your clients' level of satisfaction. When a client isn't pleased with your work, you may find yourself looking for a new position. Below are five common web design mistakes that could cause your client to look for a replacement.

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Post-Interview To-Do's

Posted by Artisan on Jan 26, 2014 6:00:00 PM

Post-Interview To-Dos

So, you've made it through the initial hurdles of the hiring process and just completed your interview. What comes next? Before sitting back and waiting for a final job offer, it is important to remember to follow up.

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A Viral Video Recipe

Posted by Artisan on Jan 23, 2014 6:00:00 PM

Viral Video

There’s great news in the world of online marketing: videographer and film editor jobs are growing in abundance, thanks to companies seeking to cash in on the rapidly expanding and ever-increasing popularity of online marketing videos. The wildest dream of professional videographers and marketing experts alike, creating a video that goes viral the way the “Old Spice Guy” commercials did isn’t a cinch. But it’s also not impossible.

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5 Outdated Job Hunting Methods

Posted by Artisan on Jan 22, 2014 6:00:00 PM

We all make decisions and plans based upon our own experiences, good or bad. If something worked in the past, it’s only natural to assume it will work again. Life is change, though, and before embarking on a critical activity, it’s always best to revisit your assumptions—what worked well before may not anymore.

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Curating Content Like a Boss

Posted by Artisan on Jan 21, 2014 6:00:00 PM

Treat each article on your website as though it is going to be working for you, as it should. Never incorporate content on your website that does not add value to your website, and try to use content that relates to your specialty. This will build your authority and bring in opportunities over time.

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Designing with Continuous Scrolling

Posted by Artisan on Jan 20, 2014 6:00:00 PM

One of the hottest trends in creative marketing right now is the use of continuous scrolling on websites. Social media platforms like Pinterest, Tumblr, and Facebook have widely used this type of visual style, making it almost an expected part of page viewing for many consumers and web users. But, what is continuous scrolling and how can your website utilize it to its fullest potential?

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An Introduction to Flat Design

Posted by Artisan on Jan 19, 2014 6:00:00 PM

What is Flat UI Design?

Advocates of flat design seek simplicity by replacing visual details and extra cues with essentials. 3D features such as bevelled edges, shadows, gradients and reflections long employed by mainstream designers have been discarded by those who practice flat design. With today’s smaller display areas found on tablets and smartphones, the need for flat design is evident.

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Turn Your iPad Into a Pro Cam

Posted by Artisan on Jan 16, 2014 6:00:00 PM

iPad Into a Pro Cam

The exploding popularity of video content on the web has resulted in a proliferation of camera technology on smartphones, tablets and other mobile devices - or perhaps it's the other way around. Nevertheless, today’s mobile device offers cameras with enough megapixels to match or even outstrip some digital cameras and camcorders.

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The All-in-the-Family Job Hunt

Posted by Artisan on Jan 15, 2014 6:00:00 PM

Job Hunt

When you are engaged in a job hunt, whether you are looking for a position at a professional web design company or just want to take on better clients as a freelancer, talking to friends and family can be a great way to start. However, there are a few things you should remember to do and a not do when looking to those you know for referrals.

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The 411 on 3D Printing

Posted by Artisan on Jan 14, 2014 6:00:00 PM

3D Printing

If you’re a creative art director and haven’t yet encountered 3D printing, you will soon. 3D printing is quietly transforming the world’s design, prototyping and manufacturing processes.

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Knowing When to Raise Your Rates

Posted by Artisan on Jan 13, 2014 6:00:00 PM

When to Raise Your Rates

As you gain experience in your career, you will adjust your rates accordingly. Sometimes this is a struggle or a task you put off for fear of losing jobs, but it is important to stay current. You are, after all, in this for the money, right? Setting rates is both simple and complex. On the simple side, your rates should at least be comparable to those of your competition. On the complex side, you can make adjustments and tweaks as warranted.

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The Introvert's Guide to Landing Work

Posted by Artisan on Jan 12, 2014 6:00:00 PM

The Introvert's Guide to Landing Work

People who work in the field of creative staffing understand that many freelancers in this industry have introvert personalities. They prefer to work alone, so freelancing is an ideal career choice. Freelancers who specialize as mobile developers are quite in tune with the ever-changing world of web-based communication.

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5 Ways to Get Blog Traffic

Posted by Artisan on Jan 9, 2014 6:00:00 PM

Make your blog stand out - transform it into a multifaceted site that will keep people coming back. Engage the senses with still and video imagery that impact your viewers viscerally. Allow your readers to participate not only through comments, but also by engaging in activities they will enjoy.

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Leveraging LinkedIn

Posted by Artisan on Jan 8, 2014 6:00:00 PM

Leveraging LinkedIn can help open doors to a broad range of opportunities. Whether you represent a business in search of new talent or you're a job seeker wanting to make yourself more attractive to potential employers, it's important to understand the dynamics of the LinkedIn environment, as well as learn how to use the tools available to further enhance your presence.

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How to Build Demand for Your Services

Posted by Artisan on Jan 7, 2014 6:00:00 PM

Build Demand

Building demand for your services can be easier and more fruitful in the long run than simply blasting out applications. The more work you do, the more opportunities will open up. Here's how to get started.

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What to Do When You're Overqualified

Posted by Artisan on Jan 6, 2014 6:00:00 PM

What to Do When You're Overqualified

Have you been looking for work, only to be told you're too qualified? It might be flattering, but that won't help you get a job. You can be less lonely at the top if you know your own strengths and know what to say to show you take your opportunities seriously. Start with these job interview tips.

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Cool Cover Letter Hacks

Posted by Artisan on Jan 5, 2014 6:00:00 PM

Cover Letter Hacks

Cover letters are your introduction to a potential employer. Based on the contents and the presentation of your cover letter, you can either make or break an opportunity to land the job of your dreams. Don’t blow it by submitting a slapdash, half-baked summary that covers the bare essentials and reads like an owner’s manual. Instead, follow some of the cover letter hacks below to ensure your cover letter doesn’t get ditched.

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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