It’s easy to get confused by the job titles. But a Creative Director and Art Director probably have more similarities than differences when you look at the tasks behind their titles. So which one do you need?
If you're a freelancer, you're not just an employee...you're the CEO of your own organization, the president of your own brand! And even scarier, you're the entire PR department for your business.
So how do you succeed in all these roles AND manage to work on projects you love? Copy from the professionals! Meet Julia Thiel, one of Artisan's talented, successful freelancers who has been working in Chicago for years. She's managed to meld passion and project using these 10 pieces of advice.
When is a picture worth 1,000 Words? When it isn’t a picture at all – when it’s a mood board.
This has nothing to do with the emotional stability of your client, of course. Mood boards are a visual or depiction of the tone of a brand, and designers use them to convey emotion. When words aren’t enough, there’s a mood board.
If you haven’t used one, you should; designers in fields from advertising to architecture have been using them for years to steer the direction of a creative project. So why are they so darned effective?
Freelancers are everywhere. You may be riding in an Uber taxi as you read this. A freelance writer may have written the article you post on LinkedIn today. From babysitting to website design, this is the gig economy, where it seems like everyone is supplementing their income – or working exclusively as a contract worker. But don't confuse the gig workers (Uber, Lyft, etc.) with contract freelancers. There is a difference.
At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.
Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.
We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.