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Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

Robin Walters

Robin Walters
Robin is a seasoned but not too salty marketing, communications, and business development professional. By day, she's a Technical Recruiter for a software firm. At night and on the weekends she writes a bucketload of copy for clients like Artisan Talent.
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Recent Posts

Artificial Intelligence and the Creative Fields

Posted by Robin Walters on Aug 27, 2019 12:00:00 PM

 

Technology innovation continues to impact humans. One of the hottest buzzwords in the media today is artificial intelligence, or AI. If you believe the marketing hype, AI is everywhere, including in our phones, homes, businesses, and even our toothbrushes. But the reality is that there is a big difference between the scary sci-fi AI and the real-life computer algorithms powering your Alexa.

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Everything You Need to Know About Recruitment Marketing

Posted by Robin Walters on Jul 23, 2019 12:00:00 PM

 

Ask a Hiring Manager how difficult it is to find qualified job candidates these days. You’ll probably get an earful about the historically low unemployment rate, the labor shortage in technical fields, and how everyone that wants a job has one. Glassdoor reports that 76% of Hiring Managers say recruiting talent is their number one problem.

Hiring teams are looking for creative ideas for staffing up in this unusually tight labor market. They’re working on culture and partnering with recruiting firms to attract top talent to their companies. One of the newest employment trends Hiring Managers are implementing has them teaming up with marketing executives to create recruitment marketing plans to attract more candidates.

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Why Multitasking Doesn’t Work

Posted by Robin Walters on Jul 9, 2019 11:00:00 AM

 

When was the last time you did just one thing at a time?

Most people believe the ability to multitask makes them a better employee. Employers look for multitaskers, believing that these workers are the smartest, most efficient, and most productive.

What if we told you these beliefs were completely unfounded and that multitasking is actually making you less productive and potentially less healthy? It turns out there are all kinds of scientific and anecdotal evidence that confirm the truth. For the most part, multitaskers are the least efficient people in the room.

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What Does a Workplace BFF and Employee Retention Have in Common?

Posted by Robin Walters on Jun 4, 2019 12:00:00 PM

 

June 8th is National Best Friends Day, the day we should all turn to our favorite BFF to tell them how much we value the time they spend listening to our problems and texting stupid memes at us when we’re stuck in work meetings. If you’re lucky, the best friend you’re celebrating this week might be someone you know from work.

It turns out there’s a solid set of research showing that having friends at the office can increase the chances that the business will be successful and that employees will be happier. Here’s how having a workplace BFF helps businesses retain talent, improve productivity, and cut costs.

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Is Your Office a Game of Thrones?

Posted by Robin Walters on Apr 9, 2019 11:00:00 AM

How to Survive an Unhealthy Work Environment

Winter is coming but if you work in an unhealthy corporate culture, it might already feel as bleak as season three in Game of Thrones. If your office feels like competing houses fighting for the Iron Throne, it’s time to stop playing the game.

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GUEST POST: How to Add Freelancing As a Second Job Safety Net

Posted by Robin Walters on Mar 26, 2019 8:54:00 AM

 

 

In 2019, I celebrated my fifth year as a Freelance Writer. Artisan Talent was kind enough to ask me to write a guest post on how I built my business. (Thanks, AT!)

Last year, I made a full-time living writing for business clients on nights and weekends. This was in addition to my full-time day job.

Read this article to find out how I did it — and how you can, too. All you need is a little talent, a good spellchecker, and the internal grit to sell yourself and always meet client deadlines.

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Modernize Your Stack: What Should Experienced Developers Do to Stay Fresh?

Posted by Robin Walters on Mar 19, 2019 11:19:00 AM

 

Some Developers lead "lives of quiet desperation" (thanks, Thoreau). These are the cubicle Developers that you can find near the backbone of any major corporate or governmental setting. Over time, these Developers can get into a rut, where there’s nothing but the factory-like drudge of maintaining status quo.

Tech is alive with possibilities, and computer programming is a field that positively crackles with innovation. For the mid-level or senior Developer that’s lost touch with how exciting their career should be, it might be time to change things up.

How can these skilled Developers stay on top of the latest changes in the field while still maintaining their not-as-challenging corporate or government positions?

How can employers encourage these valuable team members to keep things fresh?

Here are some tips for keeping it real while modernizing your developer stack.

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The Top 8 Reasons People Quit Their Jobs

Posted by Robin Walters on Mar 12, 2019 12:00:00 PM

“I quit” are two of the most commonly uttered words in the history of the j-o-b. The reason is that the average amount of time a person spends in a job in the U.S. is 4.2 years. That may seem like a long time (especially for a person that hates their job), but  actually, that number has dropped drastically—turns out the average job tenure for someone 55 to 65 years old is more than a decade, according to Wallet Hacks, while today, people generally don't stick with a job for that long.

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Top 10 Skills to Land a Better Job

Posted by Robin Walters on Mar 5, 2019 12:00:00 PM

Marie Kondo wants to know: does your job spark joy? If not, it might be time to change something, start fresh, and get better. 

Did you make a resolution this year to enjoy your work more? Or maybe it was "New Year, New Job." If it was, you're not alone.

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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