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Looking to learn about freelancing tips and tricks? Wondering how to hire top talent? You’ve come to the right place! The Artisan blog offers a captivating look at the creative industry from those who know the business best.

Copyeditor vs. Copywriter: What’s the Difference?

Posted by Robin Walters on May 22, 2018 12:01:00 PM

All Writers are not created equal. Not only are there differences in skill sets, there are also different kinds of copy that need to be written and edited. It’s true that finding a good writer is hard, but trust us, finding a good editor is also tough. While writing copy is an art (and a science for technical writers), editing is all about the science of grammar, sentence structure, and the weight and meaning of the content.

Copyeditors are both similar to and different from Copywriters. In fact, you can’t have strong copy without both a Copywriter and a Copyeditor. (Also, a Proofreader.)

This article will clear up any confusion you might have about these jobs.

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New Skills for an Old Profession: What Marketers Need to Learn for 2025

Posted by Robin Walters on Apr 3, 2018 12:01:00 PM

What is the number one characteristic that any marketing professional needs to have today?

The answer is adaptability.

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Video Recruiting: Why is Video the Hottest Medium for Hiring?

Posted by Artisan on Jan 30, 2018 11:00:00 AM

Video is now the go-to medium for recruiting, interviewing, and hiring. Don’t believe it? This HubSpot infographic shows 18 new videos are published every month by businesses across all market sectors and industries.

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Do's and Don’ts for Creating Your Own YouTube Video Channel

Posted by Artisan on Dec 14, 2017 9:00:00 AM

YouTube is still the master of all things video. The platform’s longevity is astonishing in the digital era, where apps come and go like we change underwear. Here are some secrets of its success and how you can steal them for your own brand.

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What’s (Still) Cool About Curated Content?

Posted by Artisan on Dec 7, 2017 11:00:00 AM

The phrase “content curation” was new and fresh in 2011, when EContent described it as, “the act of discovering, gathering, and presenting digital content that surrounds specific subject matter.” Fast forward to 2017 when curated content has not only been crowned King, it's taken over the entire kingdom!

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Why You Need Emotionally Intelligent Employees

Posted by Robin Walters on Dec 5, 2017 12:13:52 PM

Who wouldn't want employees who are self-aware, can recognize the impact of their own emotions, and adapt their approach based on these skills? Employees with a high degree of emotional intelligence can be invaluable in the workforce, often make strong leaders, and make great team members.

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Careers So Hot Right Now: Motion Designers

Posted by Artisan on Sep 21, 2017 11:00:00 AM

 

Motion design is like oxygen; the discipline is all around us. Motion design or motion graphic design is a digital creative discipline that is one part graphic designer and one part animator. Think graphic design that moves.

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How To Make the Most of LinkedIn

Posted by Artisan on Sep 12, 2017 11:00:00 AM

When searching for a new job, it makes sense to use multiple resources online, offline, and through networking. One of our favorites? LinkedIn. It's our go-to job resource — and it can work for you 24/7 once you’ve established a good profile, defined your search criteria, contacts, and information-gathering techniques. 

Read on to learn how to make the most of LinkedIn.

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Why You Should Be Self-Publishing on LinkedIn

Posted by Kirsten Agnello-Dean on Jul 13, 2017 11:00:00 AM

Building your corporate or personal brand means interacting with businesses and people. Whether trying to close more deals or find a job, LinkedIn Pulse is a great venue to help you reach your target audience.

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Have You Considered Dimensional Mail Marketing?

Posted by Artisan on May 23, 2017 11:01:00 AM

Remember direct mail? It’s back and better than ever. Dimensional mail takes paper mailers to an entirely new, attention-getting level. Talk about teaching an old dog new tricks – dimensional mail is a clever 3-D version of those old-school paper mailers you used to receive (and maybe still do).

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At Artisan Talent, we know that our clients and our freelancers are busy professionals who do not have enough time in the workday. As such, we wanted to create a blog where it is possible to get the scoop on all aspects of hiring web design, development, content creation and digital marketing in one place. We do not stop at that; we go the extra mile to make sure every post is useful, easy-to-understand and even enjoyable to read.

Stay up-to-date with what is happening in the world of design and marketing and learn how each innovation impacts the way companies, employees, and freelancers work together. Check out the latest posts and follow Artisan’s designers blog. Our talented bloggers scour the web to keep you up to date with the latest techniques and happenings in all areas of digital marketing and design. Plus, Artisan provides winning strategies to help clients and freelancers connect and work together for the common good.

We are proud to offer timely and information that benefits our clients, designers, marketers and anyone else who needs to stay on top of what’s happening out there in the design and marketing world. Check out our latest thought-provoking blog posts and leave a comment or two. We want you to join the conversation and engage with others about the latest happenings in today’s ever-changing digital world.

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